Roblox hosted its UNBOX ROBLOX event in New Delhi to showcase platform features from RDC 2026 and present its India Economic Impact report. The findings detail rapid expansion across the country, where gaming platform users and software developers are building businesses. Sunil Rao, Managing Director of Roblox India and South Asia, stated that daily active users in India grew 64 percent year-on-year for the quarter ending June 30, 2026. Access Partnership prepared the economic study, revealing that creator activity added Rs 123.9 crore to India’s GDP between 2020 and 2025.
Key Takeaways
- India is home to over 500 million gamers, with industry revenue projected to hit Rs 9,200 crore by 2028.
- Daily active users on Roblox in India grew at a compound annual rate of 76 percent from 2020 to 2025.
- The number of Indian creators eligible for Roblox payouts climbed 96 percent annually, topping 250 in 2025.
- Overseas players generate 52 percent of daily active users and 55 percent of total earnings for local developers.
- The platform supported around 510 full-time jobs across the country in 2025.
Expanding Developer Earnings and Global Reach
The economic study highlights how Indian creators use Roblox development software to earn income from global players. The number of Indian developers receiving payouts increased at an annual rate of 96 percent between 2020 and 2025. Total platform payouts rose 72 percent annually during the same timeframe. For surveyed developers publishing projects across multiple channels, Roblox makes up 61 percent of their total digital earnings.
Most of this revenue comes from outside India. Around 92 percent of surveyed creators stated that the service helps them reach players in foreign markets. Overseas users account for 55 percent of creator earnings, with the United States, the United Kingdom, and Japan serving as the top export destinations.
Local Studios Build Big Audiences
Bengaluru-based Small World Games, founded by Zankhit Chawda, started inside a bedroom and now employs 20 people. The studio created Death Ball, which has reached over 1.6 billion visits, and Racket Rivals, with more than 560 million visits.
Beyond game design, 3D design and digital fashion are expanding. New Delhi entrepreneur Arjun Goel launched Meta Fashion after learning 3D design during the 2020 pandemic lockdowns. His business has sold more than 2.5 million virtual items, employs five full-time staff, and manages an online group of 25,000 members.
Mobile First Community
Mobile devices remain the main hardware choice for gaming in India. The report found that 88 percent of Indian users access Roblox on mobile phones. Around 94 percent of surveyed local developers noted that they can construct games on the platform with little prior technical experience, relying on YouTube videos and developer forums to learn.
Frequently Asked Questions
Q1. What is the UNBOX ROBLOX event?
A1. UNBOX ROBLOX is a media and community event held in New Delhi where Roblox presented platform features, RDC 2026 updates, and economic research about Indian game development.
Q2. How much did Roblox contribute to the Indian economy?
A2. The platform contributed Rs 123.9 crore to India’s GDP between 2020 and 2025 and supported around 510 full-time jobs in 2025.
Q3. How fast is the Indian video game industry growing?
A3. Industry revenue in India is projected to increase from Rs 6,300 crore in 2025 to Rs 9,200 crore by 2028, showing an annual growth rate of 13 percent.
Q4. Can Indian developers make money on Roblox without coding experience?
A4. Yes, 94 percent of surveyed Indian creators stated they build experiences with minimal background by using community forums and free online tutorials.
