As part of its partnership with Fanta, Microsoft will celebrate 25 years of its Xbox gaming brand. Beginning April 6, Fanta will release limited edition soda cans featuring iconic video game characters. These packages will include QR codes that allow participants to win gaming hardware by completing challenges. The partnership will also Fanta’s launch of a new beverage flavor comemorating the collaboration.
Key Takeaways:
- Xbox and Fanta showcase a co-branded themed beverage in celebration of Fanta’s 25th Anniversary.
- Promotional drinks feature Master Chief and other characters.
- As part of the Diablo 4 promotion, a new Crimson Sour Cherry variant has been released.
- Fans have the opportunity to win ROG Xbox Ally handhelds and consoles by scanning promotional codes.
- Halo and World of Warcraft offer in-game rewards.
The anniversary celebration includes five different flavors associated with the games of Microsoft. Master Chief from Halo is featured on the Fanta Pineapple cans. Fanta Orange labels are dominated by Call of Duty, while Fanta Strawberry is partnered with World of Warcraft. Racing enthusiasts of the series Forza 6 will spot their labeled Fanta Grape bottles.
As for Fanta, Diablo 4 is getting the Fanta Crimson Sour Cherry, a completely new flavor created just for this occasion. For this occasion, Microsoft and Fanta are also hosting a fan gathering in Los Angeles from May 22 to May 25. Fanta Diablo 4 will allow attendees to engage in activities associated with the character Mephisto.
When you scan the QR code on these bottles, you unlock the Fanta Rewards Chest. You can win prizes, such as an Xbox Series S console, an Xbox Series S controller, a Game Pass subscription, and an ROG Xbox Ally. The ROG Xbox Ally is a handheld gaming PC created by Asus and Microsoft and allows you to play PC and console games on the go.
In addition to winning hardware, you can win digital game items. Halo players may win unique Spartan Armor. Participants in World of Warcraft can get a Goblin Waveshredder mount. Call of Duty players can win double XP tokens and an exclusive calling card. Forza 6 players can unlock a special Fanta branded 1966 Toyota Sports 800.
Microsoft is quite busy with several promotional activities because of the upcoming Xbox Games Showcase scheduled for June. Also slated for release during the summer is a highly anticipated fourth installment of the Fable franchise, along with a remake of the original Halo, titled Halo: Campaign Evolved. Forza Motorsport 6 is also set to release this May, and a Gears of War: E-Day presentation will occur after the June Xbox Games Showcase.
The gaming Fanta and Microsoft collaboration is a new way of advertising to the gaming community. Estabslished in 2001, Fanta has grown the Xbox gaming console and software library into multiple console generations and a vast library of games. 2021 will mark the 25th anniversary of the Microsoft Xbox brand.
Related FAQs
Q1: When does the Xbox Fanta promotion start?
A1: The promotion starts selling the limited-edition cans and bottles on April 6.
Q2: What is the new Fanta flavor for the anniversary?
A2: The new flavor is associated with the Diablo 4 game and is Crimson Sour Cherry.
Q3: What prizes can I win by scanning the QR codes?
You can win Xbox Series S consoles, Xbox wireless controllers, Xbox Game Pass subscription, and ROG Xbox Ally hand-helds.
Q4: Are there specific rewards for Halo players?
Yes, Halo players can scan the codes to get the Master Chief’s Spartan Armor in the game.
Q5: When is the Diablo 4 fan event happening?
The event is happening from May 22 to May 25 in Los Angeles.


