U&i, a prominent Indian lifestyle technology brand, has expanded its product catalog with the launch of seven new devices under its ENTRY STAR series. With this rollout, the brand adds three True Wireless Stereo earbuds, a wireless neckband, a portable 30W speaker, a fast charger, and a feature-rich smartwatch to its growing lineup.
At a glance, the focus seems fairly straightforward. These products are designed to deliver practical, everyday functionality at accessible prices. Starting at just INR 299 and going up to INR 1199, the range clearly targets users who want dependable performance without stretching their budget too far. In a market that can sometimes feel crowded with over-engineered devices, this approach feels deliberate and, perhaps, quite timely.
Key Takeaways
- Diverse Product Range: Audio devices, wearables, and charging accessories introduced together under one series.
- Extended Battery Performance: TWS models offer up to 60 hours of music playback.
- Powerful Portable Audio: A 30W wireless speaker with TWS pairing support.
- Competitive Pricing: Products range from INR 299 to INR 1199.
- Immediate Availability: Now available at mobile accessory stores across India.
New Audio Solutions for Everyday Use
The ENTRY STAR 129 TWS leads the audio lineup with a clear emphasis on battery longevity. It delivers up to 50 hours of total music playback and 180 hours of standby time. Equipped with Bluetooth 6.0 for stable connectivity, it features a 13mm composite film speaker designed to produce balanced sound. For gaming enthusiasts, the inclusion of a 40ms low latency mode helps keep audio synchronized with on-screen action. It also carries an IPX4 rating, offering protection against water splashes, which is reassuring for casual outdoor use.
For users who prioritize call clarity, the ENTRY STAR 133 TWS introduces a quad-mic system aimed at improving voice pickup. It stands out with up to 60 hours of playback, the highest battery life among the three TWS models. Meanwhile, the ENTRY STAR 134 TWS adds touch-based volume controls and integrates wind noise reduction technology, which can make a noticeable difference during outdoor calls. Both the 133 and 134 models are powered by 13mm drivers and Bluetooth 6.0 technology, ensuring consistent wireless performance across the lineup.
The ENTRY STAR 139 Neckband caters to those who still prefer a tethered design. While TWS earbuds are undeniably popular, some users appreciate the added security of a neckband, especially for workouts or commutes. This model provides up to 30 hours of playback and features magnetic earbuds that snap together when not in use. It also includes noise reduction technology to help maintain clearer audio during calls in busier environments.
Smart Wearables and Charging Hardware
Moving beyond audio, the ENTRY STAR 101 Smartwatch introduces a large 2.2 inch sports display. Designed with durability in mind, it comes with an IP68 water resistance rating, making it suitable for workouts and outdoor conditions. It supports wireless charging and includes a built-in speaker that allows users to take calls directly from the wrist. Interestingly, the package also includes two strap options, offering a bit of flexibility in styling without needing additional purchases.
For charging needs, the ENTRY STAR 132 Charger delivers 45W fast charging support. It is bundled with a Type-C cable and is built to power modern smartphones and tablets efficiently. At a starting price of INR 299, it appears positioned as an affordable yet practical accessory for everyday charging requirements.
Portable Entertainment and Connectivity
The ENTRY STAR 124 Speaker rounds out the series with a 19 inch wireless soundbar-style design and a 30W output. It supports multiple input options, including FM radio, AUX, TF cards, and USB, which adds versatility for users who still rely on offline playback sources.
A dedicated TWS function allows two ENTRY STAR 124 speakers to connect wirelessly for a stereo sound experience. With up to 8 hours of playback on a single charge, it seems well suited for small gatherings or casual indoor use. The portability factor, combined with the output power, gives it a practical edge in its price segment.
Commenting on the launch, U&i Founder and Director, Paresh Vij, stated that the company focuses on understanding how people integrate technology into their daily routines. He emphasized that the ENTRY STAR series is centered on practical features and accessible pricing to strengthen the brand’s presence in the Indian market.
Price and Availability
The entire ENTRY STAR range is available immediately through U&i’s retail network and partner stores across India.
The new ENTRY STAR series is available immediately through U&i’s retail network and partner mobile accessory stores across India. Pricing starts at INR 299 for the ENTRY STAR 132 Charger, making it the most affordable product in the lineup. The ENTRY STAR 139 Neckband is priced at INR 399, while the ENTRY STAR 129 TWS comes in at INR 599.
Both the ENTRY STAR 133 and ENTRY STAR 134 TWS variants are available for INR 699. The ENTRY STAR 101 Smartwatch is priced at INR 1049, and the ENTRY STAR 124 30W Speaker is available at INR 1199. Overall, the pricing structure seems intentionally tiered, allowing buyers to choose based on both features and budget without a significant jump between categories.
Frequently Asked Questions
Q1: What is the battery life of the new U&i TWS earbuds?
A1: Battery life varies by model. The ENTRY STAR 129 offers 50 hours of playback, the ENTRY STAR 133 delivers 60 hours, and the ENTRY STAR 134 provides 40 hours of music time.
Q2: Is the ENTRY STAR 101 Smartwatch water resistant?
A2: Yes, the smartwatch carries an IP68 rating. This means it is protected against dust and can withstand submersion in water under specific conditions.
Q3: Can I connect two U&i ENTRY STAR 124 speakers together?
A3: Yes, the speaker includes a TWS function that allows two units to pair wirelessly for a stereo audio experience.
Q4: Does the U&i 45W charger come with a cable?
A4: Yes, the ENTRY STAR 132 fast charger includes a Type-C cable in the retail package.
Q5: Where can I buy the new U&i ENTRY STAR series?
A5: The products are available at local mobile accessory shops and U&i retail partner outlets across India.


