Apple has launched new iPhone 8 and iPhone 8 Plus (PRODUCT)RED Special Edition version that has the familiar phone done up in a brilliant shade of red. The makeover is in tune with the company’s partnership with RED, with a portion from the sale of the special edition phones contributed to the Global Fund HIV/AIDS grants.
The organisation is engaged in preventing the spread of AIDs in Africa and provides testing, counselling and treatment facilities for the same. It is especially keen to see the HIV virus does not spread to new born babies from affected mothers.
It is not known how much from the sale of each of the individual special edition RED iPhone 8/8 Plus will go towards the noble cause. Apple has been associated with RED since 2006 and has since donated $160 million to the Global Fund. That also makes the iPhone maker the single largest corporate donor for the organisation. There has also been a RED iPhone 7 variant as well which was available for sale till the end of 2017.
The special edition phones also costs the same as their regular counterparts. That makes the phones to start at the same $699 for the iPhone 8 and $799 for the iPhone 8 Plus. Both prices mentioned apply to the entry level 64 GB variant. As with the price, everything else with the phone remains just the same. That includes the A11 Bionic chip, 12 MP rear camera and Retina HD front display along with other internal specifications and build.
The new color scheme applies to both the rear glass portion as well as the side metal claddings which together with the front black color scheme makes for a stunning contrast. Accompanying the new iPhone 8 variant is a (PRODUCT)RED iPhone X Leather Folio as well, which, you might have guessed it right, is also done in a red shade. The case is also unlike any other given that it is made of ‘specially tanned and finished European leather for a luxurious look and feel’.
The new color scheme does not apply to the company’s anniversary iPhone X variant though. Apple said pre-orders for the iPhone 8/8Plus will start to be accepted from April 10 while deliveries start April 13.