Dolby Laboratories Inc recently announced that Dolby Audio is now powering 50 high-definition channels in India. Dolby Audio enables Television broadcasters like Star, Viacom18, and HBO provide cinematic experiences to their audiences in their living rooms.
The quality of content that Dolby Audio offers is more enjoyable as Dolby Audio enhances the audio by intelligently pairing each piece of music to your entertainment device to deliver high-quality sound output.
“Your favorite TV shows and movies sound even better when you hear them in Dolby Audio,” said Pankaj Kedia, Senior Director, Emerging Markets, Dolby Laboratories.
“We are excited to partner with the leading broadcasters and content creators in India to unlock a dynamic audio experience for consumers, fully transforming the way consumers enjoy their entertainment.”
Dolby Audio optimizes on sound quality and bandwidth efficiency; Dolby Audio delivers superior audio quality for rich sound experiences over a wide range of bit rates that can be played on many devices, such as television sets, smartphones, laptops and digital home theaters.
Dolby Audio was launched in India in 2011 with Asli HD channels of Star India. Since its launch Dolby has been in successful in partnering with 54 channels to provide cinematic audio experience to TV audience across the country. The secret behind the success of Dolby Audio is that the content providers can provide high-quality audio entertainment to consumers with minimal investment.