Samsung has introduced its Republic Day special campaign, ‘Super Big Republic, Super Big TV’, offering massive deals on its premium big-screen television lineup. Running from January 8 to January 31, 2026, the sale focuses on Vision AI-powered models, including Neo QLED 8K, OLED, and QLED TVs. Consumers can now avail themselves of high-value freebies, such as a complimentary Samsung Soundbar worth up to INR 92,990, alongside flexible payment options like 30-month EMIs and zero down payment schemes.
Key takeaways
- Free Soundbar: Select big-screen models come with a bundled Samsung Soundbar valued at up to INR 92,990.
- Financial Flexibility: Buyers can access easy EMI plans for up to 30 months and zero down payment options.
- Cashback Deals: Up to 20% cashback is available on select bank credit cards during the sale period.
- Extended Protection: Samsung Care+ plans for these televisions now start at an affordable INR 599.
- Vision AI Technology: The offers apply to the latest 2025 and 2026 models featuring AI-driven picture and sound optimization.
Smarter viewing with Vision AI
The highlight of this campaign is Samsung’s focus on Vision AI technology. These televisions use advanced processors to analyze content in real time. Features like AI Picture enhance resolution and sharpness, while AI Sound fine-tunes dialogue clarity and spatial effects based on the room’s acoustics.
For users interested in the 2026 lineup, Samsung has expanded its Micro RGB and Neo QLED options. These models include the NQ8 AI Gen3 Processor, which uses specialized AI formulas to upscale lower-resolution content to 4K or 8K. The integration of Smarter Bixby also allows for natural conversations with the TV, enabling users to search for content or control smart home devices through simple voice commands.
Complete home cinema bundles
To encourage the shift toward larger screens, Samsung is bundling its flagship sound devices with televisions 55 inches and above. On purchasing premium models like the 98-inch QLED or the latest OLED S95D, customers can receive a high-end Q-Series soundbar at no extra cost. This combination utilizes Q-Symphony technology, which allows the TV speakers and the soundbar to work together for a more immersive 3D audio experience.
Protection is also a priority in this sale. Samsung Care+ has been positioned as a key benefit, offering coverage for software glitches and screen malfunctions. With plans starting at INR 599, users get access to over 13,000 certified engineers and genuine parts, providing a layer of security for their premium investment.
Availability and bank offers
The ‘Super Big Republic, Super Big TV’ campaign is widely accessible across several sales channels, including Samsung.com, the Samsung Shop App, and major e-commerce platforms like Amazon India and Flipkart. For those who prefer shopping in person, the deals are also active at Samsung SmartPlaza and authorized retail stores nationwide. To make these premium screens more affordable, Samsung has partnered with leading financial institutions like SBI, ICICI Bank, Axis Bank, and HDFC Bank to offer up to 20% instant cashback on credit card transactions and EMI plans. Furthermore, customers can take advantage of ultra-flexible financing, featuring zero down payment options and Easy EMI tenures that extend up to 30 months, ensuring a low monthly cost for high-end home entertainment upgrades.
Frequently Asked Questions
Q1: Which TV models come with a free soundbar?
A1: The free soundbar offer typically applies to select premium big-screen models, usually 55 inches and above, including the Neo QLED 8K, Neo QLED 4K, and OLED series.
Q2: Can I get a zero down payment option on all TVs?
A2: Zero down payment schemes are available on most mid-range and premium models through partner financial institutions during the Republic Day sale.
Q3: What does Samsung Care+ for TVs cover?
A3: Samsung Care+ covers technical breakdowns, power surges, and specific screen malfunctions. It also includes support for software updates, but it does not cover physical or accidental damage.
Q4: Is the Vision AI feature available on budget Samsung TVs?
A4: Vision AI is primarily featured in the 2025 and 2026 Neo QLED, OLED, and QLED models. Standard Crystal 4K models may have basic AI upscaling but lack the full Vision AI suite.
