Parminder Singh, Managing Director for Southeast Asia, MENA and India, Twitter has resigned from the company after a brief 3-year service. Known by @parrysingh on Twitter, he revealed that it’s time to move on to pursue new passions. He also tweeted with the hashtag #BeenAPrivilege. In the meantime, Maya Hari has been appointed to replace Singh.
An update. After leading Twitter in Asia's most exciting markets (India/SEA/MENA) for 3 yrs, time to move on to new passions #BeenAPrivilege
— Parminder Singh (@parrysingh) November 3, 2016
Commenting on the development, a Twitter spokesperson revealed to media that the company would like to thank Parry for his remarkable contributions and leadership over the past three years at Twitter. The company said that he has been the key player in setting up a strong business foundation across Southeast Asia, India, and MENA. This includes some of the most emerging markets.
Maya Hari is the new Managing Director of India
Meanwhile, Twitter has appointed Maya Hari (@maya_hari) as its new Managing Director of India and Southeast Asia. Hari will report directly to Aliza Knox, VP of Asia Pacific, who is heading the company’s Asia Pacific business.
Maya Hari (@maya_hari) will be Twitter's new MD for India & Southeast Asia, reporting to @alizaknox
— ETtech (@ETtech) November 3, 2016
Previously, Hari was managing Twitter’s Ads Product Strategy & Adoption for Asia-Pacific, MENA and Latin America. The company clarified that Taranjeet Singh will continue to be Twitter’s Business Head for India. He will be the point of contact for clients for Indian brand marketers and advertisers.
Parminder Singh was with Google before joining Twitter
To recall, Parminder Singh had joined Twitter from search engine giant Google in November 2013. At Google, Singh was responsible for the company’s Display Advertising business for the Asia Pacific region.
He also worked as Google India’s Business head for nearly three years. He was responsible for the monetization of IPL Cricket Tournament streaming on YouTube. Moreover, he also looked into Google Search, Google Display Network, and the abandoned Orkut.
In a statement, the micro-blogging company itself said that Parry is going ahead to pursue his own passions. He is going to work on his next adventure to help a content-based start-up in Singapore and India. Even though he quits, Parry will monitor the transformation process to the new leadership for continuity and momentum.
The San Francisco-based micro blogging company is struggling to earn adequate revenues. With a low user base and a decline in revenues, Twitter recently closed the global engineering work at its Bengaluru development center and lay off employees. As part of the layoff, around 20 employees of ZipDial were shown pink slips.