Sonos, a leading name in home audio solutions, is gearing up to elevate the home theater experience with its upcoming revamp of the Sonos Arc soundbar, tentatively called ‘Sonos Lasso.’ Slated for release in late 2024, this new model promises to integrate cutting-edge audio enhancements and maintain Sonos’ reputation for sleek, high-quality sound solutions.
Enhanced Audio and Design Innovations
The Sonos Lasso aims to outpace its predecessor with significantly better bass and overall improved sound quality. The advancements are largely attributed to Sonos’ strategic acquisition of speaker technology from Mayht Holding BV in April 2022, which is expected to be fully integrated into the new model. The Lasso model is also expected to come with a price tag around $1,200, marking a notable increase from the current model priced at $899.
Technological Enhancements
Sonos Lasso is rumored to feature more compact and efficient speakers thanks to the new Mayht technology, which allows for powerful output without increasing the size of the units. This technology could potentially enable the inclusion of more speakers within the same footprint, offering more immersive audio with clear, dynamic range from multiple directions including enhanced height channel capabilities, crucial for a true Dolby Atmos experience.
Connectivity and Expansion
Aligning with Sonos’ user-friendly ecosystem, the Lasso will support seamless integration with other Sonos products, including potential new additions like a high-end amplifier and updated subwoofer models, aimed at both casual consumers and professional setups. Furthermore, Sonos is expected to introduce enhanced connectivity features like Wi-Fi 6 support, ensuring faster and more reliable wireless connections.
Market Position and Expectations
While pushing into the premium market segment with the Lasso, Sonos is taking a calculated risk, especially given the current economic landscape where consumers might be more cautious with spending. However, the brand’s commitment to quality and innovation could well justify the premium, setting a new benchmark in the home audio entertainment space.
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