With the massive technological advancements in technology, there are numerous inventions coming up. Such inventions play a critical role in making life easier, especially in the realms of small businesses. Inasmuch as there are tons of inventions each passing day, a handful of these inventions go a long way in impacting the small businesses sector.
As a small business owner, it is important to grasp some of these innovations and understand just how well they will positively influence your business. In this post, you will read about 5 of the most useful technology tips for small businesses these days. Read on to learn more about technology tips.
1. Adopting customer relationship management (CRM)
The fundamental element of any business is the aspect of relationships. How you build business relationships will go a long way in improving business growth. When adopting CRM, cloud-based software that offers immense business perks, you will essentially be positioning your business to increase revenue, boost lead conversion, reduce marketing costs and increase customer retention, among other perks.
You need to experiment with a few CRM software before you settle on one that seems to offer the best value for money. For instance, good CRM software should be easy to use and feature loads of premium features but at an affordable price point. Some of the best CRM software offers features like Office 365, powerful email integration and project management to enable you to run your business effortlessly,
2. Invest massively in data security
For any small business to be successful, there has to be a robust data security system, especially when dealing with online systems. Anytime you store data online, you automatically subject it to danger from evil eyes, including DDOS, phishing, viruses and other malicious programs. Therefore, you need to massively invest in a robust data security system. To this end, you need to ensure that you find an application that will keep your data safe and secure.
At the moment, about 68% of small businesses have implemented the use of data security and your business should not be an exception. However, if your business is yet to invest in data security, then you’re putting your business in harm’s way. Many people understand just how the issue of data security is and that’s why the UK has put in place regulations to ensure that all businesses have a data security system. The lack of such systems in the business attracts fines, which is a good thing.
You might be tempted to think that because you have just about countable clients you don’t need a data security application. The truth of the matter is that you are only making your business vulnerable to dangerous online attacks. That is why you need to do your business a great favour and implement an ideal online data security system and watch your business soar to great heights.
3. Incorporate innovative payment methods
You need to understand that the fact that you have multiple payment options for your business does not automatically mean that your customers will be interested in them. One of the main reasons your customers may not entirely be glad that you have multiple payment options is that you are still taking funds from their pockets. Therefore, you need to find a way to entice your customers to take money out of their pockets. The best way to do this is by introducing some innovative payment methods.
For instance, it only makes sense that your online customers would want to pay for their orders the same way they shopped for their items or services, online. However, it would be best to keep in mind that it doesn’t mean that they want to use the conventional online payment options like PayPal, credit card or bank transfers. This means that you have to think out of the box and find alternative payment methods to entice your customers into shopping from you. A good example is Microsoft Pay, which the company uses to request payments from their valued customers.
You can find a system that offers a plethora of features to enable you to get paid. Find a system that includes multiple templates to create unique invoices to send out to your valued clients. Furthermore, you should ensure that there is a way to automate the payment process from the beginning to the end. Also, it should be robust enough to schedule your invoice in a way that you will receive notifications of payments received and payments sent out.
4. Try out mobile applications
It is little known to many that you may find more success when you try out using mobile applications in your business. A lot of small business owners think that only big names in the business sector need to use mobile applications. However, this is where they go wrong. The key to business success is starting early and building on it.
Today, convenience is everything. Therefore, about 95% of customers are online. People essentially do everything online, including watching movies, ordering pizza, contacting someone or browsing the internet. This only shows how mobile applications play a vital role in business since you can find a significant chunk of your customers online. You need to take advantage of this fact as soon as possible.
For instance, if you run a ticketing business, invest in a mobile app because your customers will love how convenient it is to buy tickets straight from their phones. Convenience is the future of business.
5. How about cloud computing?
Cloud computing is an ideal way to deliver on-demand computing services, including direct user’s active management and application storage. Essentially, you get to store your business data online in a safe and secure online space.
Therefore, if you need to record or save user information, a ready cloud computing app would be the ideal way to go. This way, you will save data and at the same time let your customers appreciate the convenience because they don’t have to manually key in their particulars.
At the moment, approximately 59% of business owners contend that cloud computing has greatly impacted their businesses, making them more scalable and agile. Furthermore, about 51% claim that cloud computing is a necessary feature for any modern-day business.
When you incorporate some or all of these useful technology tips in your business, you will be well on your way to making your small business to soar to great heights as you learn more about technology tips. However, you need to first assess your business needs to decipher which of these tips would work for your business.